Sergio Avelleda

Director of Urban Mobility, WRI Ross Center for Sustainable Cities

Before joining WRI, Sergio was the Secretary of Mobility and Transport in São Paulo, Brazil, where he was responsible for managing traffic challenges and the most extensive bus system in the world. He led more than five thousand people and spearheaded city implementation of Vision Zero programs to reduce traffic fatalities. Sergio was additionally in charge of taxi regulation and transport mobile apps, as well as the management of the freight transport system.