Michelin has always been committed to playing its part in designing the mobility of the future, not only as a leader in tire innovations but also as a global player actively involved in sustainable transportation solutions. It has been fulfilling its commitment through an open strategy including 300 research partnerships around the world, the launching in 1998 of the first Michelin Challenge Bibendum which has become 2017 Movin’on, the global summit for sustainable mobility, and the creation in 2014 of the Open Lab, an innovative and collaborative Think and Do Tank.

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